GEO tools help you get found and cited by ChatGPT, Perplexity, Gemini, Claude and Google's AI Overviews. They fall into two jobs: monitoring (how often do AI answers mention you?) and page analysis (what should you change so they will?). Below are 14 tools, grouped by what they do, with their published prices and an honest limitation for each.
Written by GEO-Score, one of the tools listed. We describe competitors using their own public pricing and feature pages as checked on September 29, 2026, and list our own product's limitation too. Prices change; check each vendor's site.
How we compared them
Which AI engines each tool covers, and which cost extra.
Whether it only reports, or also tells you what to change.
The lowest published price for real use, and whether a free option exists.
The main limitation you would run into, taken from the tool's own plan details.
Page analysis and audits
Tools that look at your own pages and tell you what to fix so AI engines can understand and cite them.
GEO-Score(our tool)
Scores a single page on 22 metrics (content quality, AI readiness, technical basis, authority) and tells you exactly what to fix so AI engines can understand and cite it. Also audits whole sites (up to 5,000 pages).
Best for
Content, SEO and web teams who need concrete page-level fixes, without a monthly commitment.
AI engines
ChatGPT, Perplexity, Gemini, Claude, Google AI Overviews
Price from
Free · €1.99/report · €29.99/mo
Limitation
Does not track how often AI engines mention your brand over time; pair it with a monitoring tool for that.
A GEO (Generative Engine Optimization) tool helps you appear in answers from AI engines such as ChatGPT, Perplexity, Gemini and Google AI Overviews. Some measure how often you are mentioned; others analyze your pages and tell you what to improve.
Do I need monitoring or page analysis?
Monitoring tells you where you are missing from AI answers; page analysis tells you why and what to change on the pages that should be cited. Many teams start with page analysis because it produces direct fixes, and add monitoring once they want to track progress over many prompts.
Are there free GEO tools?
Yes. HubSpot, Semrush and Ahrefs offer free AI visibility checkers, several monitoring tools have free tiers or trials, and GEO-Score gives 5 free page analyses per domain every 30 days.
Which GEO tool should I start with?
If you want to know what to fix on your site, start with a page-analysis tool. If you need to report brand mentions to management across many prompts and competitors, start with a monitoring platform that covers the AI engines your customers use.