State of GEO — Quarterly Report
Q2 2026
Generative Engine Optimization readiness across 3,408 websites in the representative sample. 3,576 page-level analyses across 22 metrics.
Average GEO Score
49.1/100
Key findings
14.4%
of sites block AI crawlers
GPTBot, Claude-Web, PerplexityBot or similar
30.4%
have proper Schema.org markup
Structured data parsed by AI search engines
17.4%
have good readability
Flesch reading ease > 60
13.6%
have fresh content
Updated or signaled as recent
13.4%
show E-E-A-T signals
Author, expertise, trust markers
0%
are AI-citable
Structured for quoting by LLMs
Score distribution
Top (80-100)
0.1%
3 of 3,576
Competitive (60-79)
24%
859 of 3,576
Needs work (40-59)
50.8%
1,817 of 3,576
Invisible (0-39)
25.1%
897 of 3,576
Where do top websites land?
Top (80-100)3
Competitive (60-79)859
Needs work (40-59)1817
Invisible (0-39)897
Where the global web is strong & weak
Average score per metric across the sample. Sorted strongest → weakest.
By region
Average GEO score per region (regions with 5+ sites only).
Strongest factor
AI bot crawler access
Avg score: 85.3/100
Weakest factor
Transition words
Avg score: 0/100 — biggest opportunity
All 22 metrics
| Metric | Average score |
|---|---|
| Readability | 32.9 |
| Comprehensiveness | 44.4 |
| Transition words | 0 |
| LSI keywords | 0.3 |
| Answer completeness | 0.1 |
| Factual density | 0.5 |
| Citability | 0 |
| AI optimization | 23.7 |
| Structure | 60.5 |
| Image alt text | 84 |
| Platform specificity | 39.9 |
| Content type matching | 57.1 |
| Semantic clarity | 84.4 |
| AI bot crawler access | 85.3 |
| Schema.org validation | 37.9 |
| Sitemap discoverability | 50.5 |
By region
| Region | Sites | Avg score |
|---|---|---|
| GLOBAL | 1526 | 48.8 |
| UK | 43 | 47.1 |
| IN | 30 | 51.4 |
| AU | 26 | 43.7 |
| CA | 15 | 44.7 |
| ZA | 6 | 41 |
| SG | 4 | 34.5 |
| IE | 4 | 66.5 |
| NZ | 2 | 58.5 |
| US | 1 | 40 |
How is this measured?
This report aggregates GEO-Score audits across a representative sample of websites drawn from the Tranco Top 1M, filtered to exclude infrastructure domains. Each website is scored across 22 metrics in 4 pillars (Content Quality, AI Readiness, Technical Basis, Authority & Trust). Read full methodology →
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