Your Complete Technical Checklist
Technical SEO forms the foundation of GEO optimization. Without proper technical setup, even great content struggles to perform. This checklist covers everything you need for a technically sound website.
Use this as your go-to reference. Check items off as you complete them. Return to this list quarterly to ensure nothing has broken.
Optimizing for AI search as well? The printable GEO checklist adds the AI-specific checks: 23 in total, 21 with an official source. Local business? Read the local AI search guide.
Crawling & Indexing
Allow AI bots in robots.txt
Make sure search bots like OAI-SearchBot, Claude-SearchBot and PerplexityBot can reach your content
Submit XML sitemap
Create and submit sitemap to search engines
Check robots meta tags
Ensure pages have index,follow unless intentionally noindex
Fix crawl errors
Address 404s, 500s, and redirect chains